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OUR STORY

We have been in business since 2010 when the company started to sell wall mounted electric fires under the brand TruFlame. We have always wanted to compliment this business with a partner in the cooling market sector - this has now been fulfilled with TruCool.

Our philosophy has always been consumer focused - not offering 100 very similar products which will confuse the user, leaving them unable to decide which they require. This is true for TruCool and indeed you will only find 1 product for sale here - the reason for that being that it will fulfill all your requirements.

We offer a simple business ethos - ease of transaction and quality of product coupled with a second to none after-sales service results in the perfect purchase experience.